In this episode, the guys talk about their experiences at tradeshows, art galleries, and arts and crafts shows. They talk about what they do to make the show a success and things that are a challenge.
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Show Notes
- Sometimes, the best contacts you make at a show are with other vendors for B2B business.
- Not everyone gets enough orders at the show to pay for the booth fee, but people often remember you and become future customers.
- The general rule of marketing is 1 out of 1000. On average you have to hand out 1000 business cards to get 1 customer. or 1000 clicks to get a sale, etc.
- Sharing a booth fee can help bring down the cost, but check the booth rules to be sure you aren’t breaking their rules and get kicked out.
- Have literature that customers can take with them so they can look you up later.
- Present yourself in a professional, friendly manner; don’t have RBF (Resting Brian Face)
Hosted by
Greg Porter
https://skyscraperguitars.com/
Greg On Instagram: https://www.instagram.com/gregsgaragekc/
YouTube: https://www.youtube.com/c/SkyscraperGuitars
YouTube: https://www.youtube.com/c/GregsGarage
Brian Benham
Portfolio: https://www.behance.net/Brian_Benham
Brian On Instagram: https://www.instagram.com/benham_design/
YouTube: https://www.youtube.com/channel/UCXO8f1IIliMKKlu5PgSpodQ
Custom Furniture https://www.benhamdesignconcepts.com/